Sunday, 26 August 2018

Jesse Garon & the Desperadoes

All of these were sent in one standard letter envelope in early 1990. It's worth remembering that back then bands and labels put a lot of money into printing and postage to get fans to buy records and merch, and find out about tour dates.

Yes, bands did sell more than 300 copies of a 7" single then, but the promotional overheads before email and social media were pretty high. And just breaking even was still a pretty good result.

This package came with Desperadoes dollars. They were not redeemable against any of the merch.

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